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	<title>Global Nerdy &#187; Google</title>
	<atom:link href="http://www.globalnerdy.com/tag/google/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.globalnerdy.com</link>
	<description>Tech Evangelist Joey deVilla on Shopify, startups, software development, tech news and other nerdy stuff</description>
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		<title>The New York Post on Bing vs. Google? Really?</title>
		<link>http://www.globalnerdy.com/2009/06/15/the-new-york-post-on-bing-vs-google-really/</link>
		<comments>http://www.globalnerdy.com/2009/06/15/the-new-york-post-on-bing-vs-google-really/#comments</comments>
		<pubDate>Mon, 15 Jun 2009 14:30:19 +0000</pubDate>
		<dc:creator>Joey deVilla</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Software and Services]]></category>
		<category><![CDATA[Bing]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[New York Post]]></category>
		<category><![CDATA[search engines]]></category>
		<category><![CDATA[sensationalism]]></category>
		<category><![CDATA[The Esteemed Competition]]></category>
		<category><![CDATA[yellow journalism]]></category>

		<guid isPermaLink="false">http://www.globalnerdy.com/2009/06/15/the-new-york-post-on-bing-vs-google-really/</guid>
		<description><![CDATA[The New York Post is a “scandal sheet” tabloid newspaper that’s best known for its sensationalistic, hilarious headlines. A few examples: When beer magnate Freddy Heineken was kidnapped, they ran a story titled No Deposit, No Return. When New York Governor Eliot Spitzer was linked to a prostitution ring: Ho No. On the possibility of [...]]]></description>
			<content:encoded><![CDATA[<p></p><p><a href="http://www.nypost.com/"><img style="border-right-width: 0px; margin: 0px 0px 10px 10px; display: inline; border-top-width: 0px; border-bottom-width: 0px; border-left-width: 0px" title="New York Post logo" border="0" alt="New York Post logo" align="right" src="http://www.globalnerdy.com/wordpress/wp-content/uploads/2009/06/new_york_post.jpg" width="240" height="44" /></a> The <em>New York Post</em> is a “scandal sheet” tabloid newspaper that’s best known for its sensationalistic, hilarious headlines. A few examples:</p>
<ul>
<li>When beer magnate Freddy Heineken was kidnapped, they ran a story titled <strong><em>No Deposit, No Return</em></strong>. </li>
<li>When New York Governor Eliot Spitzer was linked to a prostitution ring: <strong><em>Ho No</em></strong>. </li>
<li>On the possibility of a “Deep Impact”-style collision of a cosmic object with Earth: <strong><em>Kiss Your Asteroid Goodbye</em></strong>. </li>
<li>When <em>Newsweek</em> retracted its story about the interrogation tactic of flushing copies of the Qu’ran down the toilet: <strong><em>Holy Shiite</em></strong>. </li>
<li>A famous one from 1982: <strong><em>Headless Body in Topless Bar</em></strong>. </li>
</ul>
<p>There’s even <a href="http://www.amazon.com/Headless-Body-Topless-Bar-Headlines/dp/0061340715#">a book that features the best (worst?) of their wacky headlines</a>.</p>
<p><a href="http://news.cnet.com/8301-10805_3-10264417-75.html">So when you read the <strong><em>Fear Grips Google</em></strong> story in the Post</a><em></em>, you should remember that tech really isn;t their forte and that you might want to take it with a grain of salt. I think <em><a href="http://searchengineland.com/ny-post-fear-grips-google-really-20987">Search Engine Land</a></em> sums it up best:</p>
<blockquote><p><strong>Bing is probably better than Google anticipated and </strong><a href="http://searchengineland.com/google-analytics-now-considers-bing-search-engine-20914"><strong>early indications are favorable</strong></a><strong> in terms of user adoption;</strong> however not on any scale to threaten Google’s position. I wouldn’t be surprised if Google is taking Bing seriously and trying to carefully assess its algorithm.</p>
</blockquote>
<p>Still, the graphic accompanying the <em>Post’s</em> article, <strong><em><a href="http://www.nypost.com/seven/06142009/business/fear_grips_google_174235.htm">Fear Grips Google</a></em></strong>, is amusing:</p>
<p><a href="http://www.nypost.com/seven/06142009/business/fear_grips_google_174235.htm"><img style="border-right-width: 0px; display: block; float: none; border-top-width: 0px; border-bottom-width: 0px; margin-left: auto; border-left-width: 0px; margin-right: auto" title="&quot;The Searchers&quot; Bing vs. Google infographic from the New York Post" border="0" alt="&quot;The Searchers&quot; Bing vs. Google infographic from the New York Post" src="http://www.globalnerdy.com/wordpress/wp-content/uploads/2009/06/the_searchers.jpg" width="600" height="465" /></a></p>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>&#8220;Why They Quit Google&#8221;, the Quick Version</title>
		<link>http://www.globalnerdy.com/2009/01/18/why-they-quit-google-the-quick-version/</link>
		<comments>http://www.globalnerdy.com/2009/01/18/why-they-quit-google-the-quick-version/#comments</comments>
		<pubDate>Sun, 18 Jan 2009 18:52:50 +0000</pubDate>
		<dc:creator>Joey deVilla</dc:creator>
				<category><![CDATA[Work]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[hiring]]></category>
		<category><![CDATA[quitting]]></category>
		<category><![CDATA[resignations]]></category>

		<guid isPermaLink="false">http://www.globalnerdy.com/2009/01/18/why-they-quit-google-the-quick-version/</guid>
		<description><![CDATA[The big TechCrunch article of the day is about a private discussion group in which Google’s HR department asked former employees to post messages explaining reasons why they left the company. TechCrunch published posts from the thread; in case you didn’t feel like reading them all, I took a tally of the complaints in the [...]]]></description>
			<content:encoded><![CDATA[<p></p><p><strong><a href="http://www.techcrunch.com/2009/01/18/why-google-employees-quit/">The big <em>TechCrunch</em> article of the day is about a private discussion group in which Google’s HR department asked former employees to post messages explaining reasons why they left the company.</a></strong> <em>TechCrunch</em> published posts from the thread; in case you didn’t feel like reading them all, I took a tally of the complaints in the thread and gathered them up in the table and chart below. Enjoy!</p>
<table border="1" cellspacing="1" cellpadding="5" width="400">
<tbody>
<tr>
<td valign="top" width="200"><strong>Complaint</strong></td>
<td valign="top" width="200"><strong>Count</strong></td>
</tr>
<tr>
<td valign="top" width="200">Unhappy with the hiring process, especially how long it took</td>
<td valign="top" width="200">10</td>
</tr>
<tr>
<td valign="top" width="200">Low relative pay, benefits or relocation package</td>
<td valign="top" width="200">9</td>
</tr>
<tr>
<td valign="top" width="200">Management: either micro or not at all</td>
<td valign="top" width="200">8</td>
</tr>
<tr>
<td valign="top" width="200">Workaholic culture</td>
<td valign="top" width="200">3</td>
</tr>
<tr>
<td valign="top" width="200">Lost in the shuffle</td>
<td valign="top" width="200">3</td>
</tr>
</tbody>
</table>
<p>&#160;</p>
<p><img style="border-right-width: 0px; display: block; float: none; border-top-width: 0px; border-bottom-width: 0px; margin-left: auto; border-left-width: 0px; margin-right: auto" title="why_they_left_google" border="0" alt="why_they_left_google" src="http://www.globalnerdy.com/wordpress/wp-content/uploads/2009/01/why-they-left-google.gif" width="475" height="198" /></p>
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		<title>Universal Zoom Levels for Google Maps, Live Search Maps and Yahoo! Maps</title>
		<link>http://www.globalnerdy.com/2008/11/09/universal-zoom-levels-for-google-maps-live-search-maps-and-yahoo-maps/</link>
		<comments>http://www.globalnerdy.com/2008/11/09/universal-zoom-levels-for-google-maps-live-search-maps-and-yahoo-maps/#comments</comments>
		<pubDate>Sun, 09 Nov 2008 15:09:54 +0000</pubDate>
		<dc:creator>Joey deVilla</dc:creator>
				<category><![CDATA[Programming]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[interoperability]]></category>
		<category><![CDATA[Live Search]]></category>
		<category><![CDATA[maps]]></category>
		<category><![CDATA[Yahoo!]]></category>

		<guid isPermaLink="false">http://www.globalnerdy.com/2008/11/09/universal-zoom-levels-for-google-maps-live-search-maps-and-yahoo-maps/</guid>
		<description><![CDATA[Google Maps, Live Search (a.k.a. Microsoft Virtual Earth) Maps and Yahoo! Maps are all based on Navteq’s mapping technologies. As a result, the tiles used in rendering the maps are the same size, and if you set the zoom to equivalent levels in each, you can seamlessly switch between the three. Take a look at [...]]]></description>
			<content:encoded><![CDATA[<p></p><p>Google Maps, Live Search (a.k.a. Microsoft Virtual Earth) Maps and Yahoo! Maps are all based on Navteq’s mapping technologies. As a result, the tiles used in rendering the maps are the same size, and if you set the zoom to equivalent levels in each, you can seamlessly switch between the three. Take a look at the map below, which shows a map of Toronto as rendered by Google Maps, Live Search Maps and Yahoo! Maps:</p>
<p><img style="border-right-width: 0px; display: block; float: none; border-top-width: 0px; border-bottom-width: 0px; margin-left: auto; border-left-width: 0px; margin-right: auto" title="Seamless stitched-together map of Toronto, with the left third rendered by Google Maps, the middle third rendered by Live Search Maps and the right third rendered by Yahoo! Maps" border="0" alt="Seamless stitched-together map of Toronto, with the left third rendered by Google Maps, the middle third rendered by Live Search Maps and the right third rendered by Yahoo! Maps" src="http://www.globalnerdy.com/wordpress/wp-content/uploads/2008/11/google-microsoft-yahoo-maps-compared.jpg" width="500" height="277" /> </p>
<p>The article <strong><em><a href="http://code.davidjanes.com/blog/2008/11/08/switching-between-mapping-apis-and-universal-map-levels/">Switching Between Mapping APIs and Universal Zoom Levels</a></em></strong> at <em><a href="http://code.davidjanes.com/blog/">David Janes’ Code Weblog</a></em> explains that the mapping systems differ in their zoom levels:</p>
<ul>
<li><strong>Google Maps has 20 levels of zoom,</strong> ranging from 0 (out in space) to 19 (pretty close to ground level). </li>
<li><strong>Live Search Maps has 19 levels of zoom,</strong> ranging from 1 (out in space, but not as far out as Google Maps’ 0) to 19 (pretty close to ground level). Live Search Maps’ zoom levels are equivalent to Google Maps’; for example, zoom level 5 mean the same level of zoom in both Google Maps and Live Search Maps. </li>
<li><strong>Yahoo! Maps provides the fewest level of zoom – a mere seventeen.</strong> Their counting system is the opposite of Google Maps’ and Live Search Maps; in the Yahoo! system, larger numbers mean farther away from the ground, not closer. The closest you can zoom in with Yahoo! Maps is zoom level 1 (street block level, equivalent to Google’s and Live Searh’s zoom level 17) and the farthest you can zoom out is zoom level 17 (equivalent to Google’s and Live Search’s zoom level 1). </li>
</ul>
<p>David proposes a universal zoom level and provides code to do conversions between it and Google’s, Live Search’s and Yahoo!’s systems.</p>
<h3>Links</h3>
<ul>
<li><a href="http://code.davidjanes.com/blog/"><em>David Janes’ Code Weblog</em></a><em>: </em><a href="http://code.davidjanes.com/blog/2008/11/08/switching-between-mapping-apis-and-universal-map-levels/"><strong><em>Switching Between Mapping APIs and Universal Zoom Levels</em></strong></a><em>.</em></li>
<li>Examples showing the similarity of zoom levels in the three mapping apps:</li>
<ul>
<li><a href="http://code.davidjanes.com/examples/2008-11-02/map-google.html">Google Maps example</a></li>
<li><a href="http://code.davidjanes.com/examples/2008-11-02/map-virtualearth.html">Live Search example</a></li>
<li><a href="http://code.davidjanes.com/examples/2008-11-02/map-yahoo.html">Yahoo Maps example</a> (change the zoom level to 5)</li>
</ul>
</ul>
<div style="padding-bottom: 0px; margin: 0px; padding-left: 0px; padding-right: 0px; display: inline; float: none; padding-top: 0px" id="scid:0767317B-992E-4b12-91E0-4F059A8CECA8:d247c63f-bfed-4ebf-b723-232e63a495f1" class="wlWriterEditableSmartContent">Technorati Tags: <a href="http://technorati.com/tags/Google" rel="tag">Google</a>,<a href="http://technorati.com/tags/Live+Search" rel="tag">Live Search</a>,<a href="http://technorati.com/tags/Microsoft" rel="tag">Microsoft</a>,<a href="http://technorati.com/tags/Yahoo!" rel="tag">Yahoo!</a>,<a href="http://technorati.com/tags/maps" rel="tag">maps</a>,<a href="http://technorati.com/tags/interoperability" rel="tag">interoperability</a>,<a href="http://technorati.com/tags/programming" rel="tag">programming</a></div>
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		<slash:comments>4</slash:comments>
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		<item>
		<title>Most Google Users Ignore Everything After the First Three Results</title>
		<link>http://www.globalnerdy.com/2008/06/16/most-google-users-ignore-everything-after-the-first-three-results/</link>
		<comments>http://www.globalnerdy.com/2008/06/16/most-google-users-ignore-everything-after-the-first-three-results/#comments</comments>
		<pubDate>Mon, 16 Jun 2008 19:58:53 +0000</pubDate>
		<dc:creator>Joey deVilla</dc:creator>
				<category><![CDATA[Software and Services]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[user experience]]></category>

		<guid isPermaLink="false">http://globalnerdy.com/?p=1732</guid>
		<description><![CDATA[I would&#8217;ve thought that they ignore everything after the first page, but ReputationDefender says that according to a Cornell University Study [PDF], most Google users ignore everything after the first three results.]]></description>
			<content:encoded><![CDATA[<p></p><p>I would&#8217;ve thought that they ignore everything after the first <em>page</em>, but ReputationDefender says that <a href="http://www.cs.cornell.edu/People/tj/publications/granka_etal_04a.pdf">according to a Cornell University Study</a> [PDF], <a href="http://www.reputationdefenderblog.com/2008/06/16/the-short-attention-span-of-web-searchers-most-never-read-past-3-results/"><strong>most Google users ignore everything after the first three results.</strong></a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Real Threat to Google</title>
		<link>http://www.globalnerdy.com/2008/04/28/the-real-threat-to-google/</link>
		<comments>http://www.globalnerdy.com/2008/04/28/the-real-threat-to-google/#comments</comments>
		<pubDate>Mon, 28 Apr 2008 20:13:21 +0000</pubDate>
		<dc:creator>Joey deVilla</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Hardware and Gadgets]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[cell phones]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[mobile phones]]></category>
		<category><![CDATA[user interface]]></category>

		<guid isPermaLink="false">http://globalnerdy.com/?p=1630</guid>
		<description><![CDATA[According to a BusinessWeek article, the real threat to Google isn&#8217;t Microsoft or Yahoo!, but cell phones:. &#8220;As more people use cell phones and their tiny glass screens to gain access to the Internet, Google and its fellow online advertisers will have less space, or what&#8217;s called ad inventory, to place marketing messages for customers. [...]]]></description>
			<content:encoded><![CDATA[<p></p><p>According to a <cite>BusinessWeek</cite> article, <a href="http://www.businessweek.com/technology/content/apr2008/tc20080427_580014.htm"><strong>the real threat to Google isn&#8217;t Microsoft or Yahoo!, but cell phones:</strong></a>. &#8220;As more people use cell phones and their tiny glass screens to gain access to the Internet, Google and its fellow online advertisers will have less space, or what&#8217;s called ad inventory, to place marketing messages for customers. Google makes money selling ad inventory. And its ad inventory is diminished on a cell phone.&#8221;</p>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Filter Google Results by Date with a URL Trick</title>
		<link>http://www.globalnerdy.com/2008/04/28/filter-google-results-by-date-with-a-url-trick/</link>
		<comments>http://www.globalnerdy.com/2008/04/28/filter-google-results-by-date-with-a-url-trick/#comments</comments>
		<pubDate>Mon, 28 Apr 2008 12:33:19 +0000</pubDate>
		<dc:creator>Joey deVilla</dc:creator>
				<category><![CDATA[How-To]]></category>
		<category><![CDATA[custom search]]></category>
		<category><![CDATA[Google]]></category>

		<guid isPermaLink="false">http://globalnerdy.com/?p=1622</guid>
		<description><![CDATA[Filter Google Results by Date with a URL Trick: &#8220;Google can reorder search and news results from the last day, week, a few months, or entire year by adding a small string to the end of the search URL. Just add this string — &#038;as_qdr=d — to the address bar and hit enter. You&#8217;ll get [...]]]></description>
			<content:encoded><![CDATA[<p></p><p><a href="http://lifehacker.com/384375/filter-google-results-by-date-with-a-url-trick"><strong>Filter Google Results by Date with a URL Trick:</strong></a> &#8220;Google can reorder search and news results from the last day, week, a few months, or entire year by adding a small string to the end of the search URL. Just add this string — <strong><code>&#038;as_qdr=d</code></strong> — to the address bar and hit enter. You&#8217;ll get a custom drop-down box that lets you re-order results based on date.&#8221;</p>
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		<slash:comments>3</slash:comments>
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		<item>
		<title>Google Translate&#8217;s Strange Results</title>
		<link>http://www.globalnerdy.com/2007/10/23/google-translates-strange-results/</link>
		<comments>http://www.globalnerdy.com/2007/10/23/google-translates-strange-results/#comments</comments>
		<pubDate>Wed, 24 Oct 2007 01:41:40 +0000</pubDate>
		<dc:creator>Joey deVilla</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Google]]></category>

		<guid isPermaLink="false">http://globalnerdy.com/2007/10/23/google-translates-strange-results/</guid>
		<description><![CDATA[Here&#8217;s something pointed out by a guy on Reddit, who took his cue from an entry in the French blog Zorgloob: take a look what happens when you enter sarkozy sarkozy sarkozy (as in French president Nicolas Sarkozy) into Google Translate and select a French-to-English translation: Here&#8217;s some other input that yields interesting output: sarkozy [...]]]></description>
			<content:encoded><![CDATA[<p></p><p><a href="http://reddit.com/info/5yyr4/comments/"><strong>Here&#8217;s something pointed out by a guy on Reddit,</strong></a> who took his cue from <a href="http://www.zorgloob.com/2007/10/le-traducteur-google-un-problme-de-plus.asp">an entry in the French blog <cite>Zorgloob</cite></a>: take a look what happens when you enter <a href="http://translate.google.com/translate_t?langpair=fr|en&#038;text=sarkozy+sarkozy+sarkozy"><strong>sarkozy sarkozy sarkozy</strong></a> (as in French president <a href="http://en.wikipedia.org/wiki/Nicolas_Sarkozy">Nicolas Sarkozy</a>) into <a href="http://translate.google.com/translate_t?langpair=fr|en">Google Translate</a> and select a French-to-English translation:</p>
<p style="text-align:center;"><a href="http://translate.google.com/translate_t?langpair=fr|en&#038;text=sarkozy+sarkozy+sarkozy"><img src='http://globalnerdy.com/wordpress/wp-content/uploads/2007/10/sarkozy_sarkozy_sarkozy.gif' alt='Screen capture of Google Translate’s French-to-English translation of “Sarkozy Sarkozy Sarkozy”: "Blair defends Bush"' width="543" height="332" /></a></p>
<p>Here&#8217;s some other input that yields interesting output:</p>
<ul>
<li><a href="http://translate.google.com/translate_t?langpair=fr|en&#038;text=sarkozy+is+chirac"><strong>sarkozy is chirac</strong></a> &#8211; Blair is classless</li>
<li><a href="http://translate.google.com/translate_t?langpair=fr|en&#038;text=%22sarkozy+is+chirac%22"><strong>&#8220;sarkozy is chirac&#8221;</strong></a> (note the quotes) &#8211; Bush is classless</li>
<li><a href="http://translate.google.com/translate_t?langpair=fr|en&#038;text=sarkozy+bush+chirac"><strong>sarkozy bush chirac</strong></a> &#8211; Bush defends Moss</li>
</ul>
<p>Is it an Easter Egg by some politically-minded pranksters at Google? Or users abusing the &#8220;suggest a better translation&#8221; feature? Or a quirk of the way it translates, <a href="http://reddit.com/info/5yyr4/comments/c02awl0">which one Reddit reader says</a> is based on training by &#8220;feeding it documents which have been translated into many languages by the likes of the UN&#8221;?</p>
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		<title>Google Tidbits</title>
		<link>http://www.globalnerdy.com/2007/10/21/google-tidbits/</link>
		<comments>http://www.globalnerdy.com/2007/10/21/google-tidbits/#comments</comments>
		<pubDate>Sun, 21 Oct 2007 19:02:48 +0000</pubDate>
		<dc:creator>Joey deVilla</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Google]]></category>

		<guid isPermaLink="false">http://globalnerdy.com/2007/10/21/google-tidbits/</guid>
		<description><![CDATA[For your lazy (or perhaps not-so-lazy&#8230;maybe you&#8217;re hitting that Erlang book &#8212; and good for you if you are!) Sunday reading, here are some Google stories for your enjoyment. The Google Way: Give Engineers Room &#8211; A New York Times article in which Google software engineer Bharat Mediratta talks about the &#8220;Google 20%&#8221; &#8212; the [...]]]></description>
			<content:encoded><![CDATA[<p></p><p><img src='http://globalnerdy.com/wordpress/wp-content/uploads/2007/10/google_logo.jpg' alt='Google logo' width="250" height="100" align="right" />For your lazy (or perhaps not-so-lazy&#8230;maybe you&#8217;re hitting that <a href="http://www.pragprog.com/titles/jaerlang">Erlang book</a> &#8212; and good for you if you are!) Sunday reading, here are some Google stories for your enjoyment.</p>
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<p><a href="http://www.nytimes.com/2007/10/21/jobs/21pre.html?ex=1350619200&#038;en=7aba0c5610fd1563&#038;ei=5088&#038;partner=rssnyt&#038;emc=rss"><strong><cite>The Google Way: Give Engineers Room</cite></strong></a> &#8211; A <cite>New York Times</cite> article in which Google software engineer Bharat Mediratta talks about the &#8220;Google 20%&#8221; &#8212; the portion of their working time in which they are encouraged to work on something company-related that interests them personally.</p>
<p>For another Googler&#8217;s notes on the 20%, see Joe Beda&#8217;s oft-cited blog entry, <cite>Google 20% Time</cite>.</p>
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<p><a href="http://www.pcworld.com/article/id,138707-c,google/article.html"><strong><cite>Google Execs Really Do Hate Evil:</cite></strong></a> It&#8217;s a tiny part of a roundup of the last day of O&#8217;Reilly&#8217;s Web 2.0 Summit that took place in San Francisco this past week, but it&#8217;s interesting:<br />
<blockquote>During a panel of former Google employees, they confirmed to moderator and conference chair John Battelle that, yes, Larry Page and Sergey Brin do factor heavily into business and technology decisions whether they will have evil consequences.</p></blockquote>
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<p><a href="http://technology.timesonline.co.uk/tol/news/tech_and_web/the_web/article2688404.ece?print=yes&#038;randnum=1192951921156"><strong><cite>Google. Who&#8217;s looking at you?</cite></strong></a> &#8211; The <cite>Sunday Times</cite> has an editorial piece on Google&#8230;</p>
<blockquote><p>Google likes to think of itself as “crunchy” – wholesome and worthy – and, walking into the Googleplex, it looks, at first sight, a pretty crunchy kind of place. There’s free coffee and muesli in the No Name breakfast cafe. Everyone gets around the campus on free bicycles. In the car park, the canopies that protect the neat ranks of hybrid Toyota Priuses from the sun are made from solar panels that power each building in the 1.5-million-sq-ft complex. There are swimming pools, massage chairs and free medical checkups. A model of Sir Richard Branson’s SpaceShipTwo prototype commercial spacecraft hangs from the rafters in the lobby. This is rocket science, after all.</p>
<p>&#8230;</p>
<p>But as it prepares to celebrate its 10th birthday, Google has developed serious engine trouble. A series of missteps have left it facing claims that it has gone from a benign project – creating the first free, open-all-hours global library – to the information society’s most determined Big Brother. It stands accused of plotting some sinister link between its computers and us: that it wants, somehow, to plug us into its giant mainframe – as imagined in The Matrix or Terminator.</p>
</blockquote>
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<p><a href="http://www.geeked.info/google-turns-out-the-lights/"><strong><cite>Google Turns Out the Lights:</cite></strong></a> Google turned their home page&#8217;s background black in support of the event <a href="http://www.sfgate.com/cgi-bin/article.cgi?f=/c/a/2007/10/21/BA5ISTN8T.DTL">Lights Out San Francisco</a>, an event in which people in the city by the bay were encouraged to turn out their lights between 8 and 9 p.m. last night.</p>
<p>It&#8217;s a good symbolic gesture, but there still seems to be some debate over whether a black Google screen uses less energy than a white one. I think <a href="http://ecoiron.blogspot.com/2007/01/black-google-would-save-3000-megawatts.html">the assertion was first made in the blog <cite>ecoIron</cite></a>, and <a href="http://googleblog.blogspot.com/2007/08/is-black-new-green.html">Google has stated</a> that <a href="http://www.infoworld.com/article/07/08/10/Google-says-black-background-not-more-efficient_1.html">black pages don&#8217;t necessarily use less energy than white ones</a>. Can anyone point me to more info about the debate?</p>
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		<title>Shipping Container Geekery</title>
		<link>http://www.globalnerdy.com/2007/10/19/shipping-container-geekery/</link>
		<comments>http://www.globalnerdy.com/2007/10/19/shipping-container-geekery/#comments</comments>
		<pubDate>Fri, 19 Oct 2007 15:21:31 +0000</pubDate>
		<dc:creator>Joey deVilla</dc:creator>
				<category><![CDATA[Hardware and Gadgets]]></category>
		<category><![CDATA[Geek Culture]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Sun]]></category>

		<guid isPermaLink="false">http://globalnerdy.com/2007/10/19/shipping-container-geekery/</guid>
		<description><![CDATA[Enterprise Computing in a Shipping Container The idea of setting up a computing center in a shipping container isn&#8217;t new. Sun has Project Blackbox, &#8220;a prototype of the world&#8217;s first virtualized datacenter&#8211;built into a shipping container and optimized to deliver extreme energy, space, and performance efficiencies&#8221;. The idea is create a computing center that you [...]]]></description>
			<content:encoded><![CDATA[<p></p><h3>Enterprise Computing in a Shipping Container</h3>
<p>The idea of setting up a computing center in a <a href="http://en.wikipedia.org/wiki/Shipping_container">shipping container</a> isn&#8217;t new. Sun has <a href="http://www.sun.com/emrkt/blackbox/index.jsp">Project Blackbox</a>, &#8220;a prototype of the world&#8217;s first virtualized datacenter&#8211;built into a shipping container and optimized to deliver extreme energy, space, and performance efficiencies&#8221;. The idea is create a computing center that you could move anywhere in the world with relative ease:</p>
<p style="text-align:center;"><a href="http://www.sun.com/emrkt/blackbox/index.jsp"><img src='http://globalnerdy.com/wordpress/wp-content/uploads/2007/10/project_blackbox_container.jpg' alt='A “Project Blackbox” container with its doors open, revealing the computing center inside.' width="500" height="330" /></a></p>
<p>If you&#8217;ve ever watch ships loading and unloading, you&#8217;ll know that nobody handles cargo containers gingerly. A shipping container full of computer equipment would have to be able to withstand a fair bit of abuse, and it looks as though the Blackbox container can take it &#8212; here&#8217;s a video of one in a simulated earthquake of a 6.7 magnitude on the Richter scale:</p>
<p style="text-align:center;"><script language="javascript" src="http://sunfeedroom.sun.com/linking/launch.jsp?skin=twoclip&#038;fr_story=FEEDROOM198997&#038;rf=ev&#038;hl=true&#038;w=627&#038;h=277"></script></p>
<p>Sun&#8217;s not the only company working the the concept. <a href="http://arstechnica.com/news.ars/post/20071010-google-patents-datacenter-in-a-shipping-container-ignores-suns-blackbox.html">Google have patented a similar idea</a>. One major difference is that while Sun&#8217;s container-based datacenter would be a self-contained computing cluster, Google would treat their containers as very large rackmounts, where a container could operate on its own or as part of a cluster of other computing containers. <a href="http://www.pbs.org/cringely/pulpit/2005/pulpit_20051124_000474.html">Robert Cringely has some interesting speculation</a> on the way Google might use these datacenters.</p>
<h3>1337 H4X0RZ in a Shipping Container</h3>
<p style="text-align:center;"><img src='http://globalnerdy.com/wordpress/wp-content/uploads/2007/10/invisigoth.jpg' alt='Invisigoth from the “X-Files” episode “Kill Switch” — a skinny pale blonde woman, dressed in black, wearing way too much makeup.' /><br /><span class="caption">&#8220;Invisigoth&#8221; from the <cite>X-Files episode <cite>Kill Switch</cite></span></p>
<p>The idea of setting up a <em>non-enterprise</em> computing center in a shipping container isn&#8217;t new, either. <a href="http://en.wikipedia.org/wiki/William_Gibson's_%22The_X-Files%22_episodes#.22Kill_Switch.22"><cite>Kill Switch</cite></a>, one of the <cite>X-Files</cite> episodes written by <a href="http://en.wikipedia.org/wiki/William_Gibson">William Gibson</a>, featured a hacker who went by the handle &#8220;Invisigoth&#8221; who lived and did her work in a shipping container.</p>
<p>The episode also featured a down-market version of a computing cluster in a shipping container: an old trailer, packed with computers, sitting in a remote field and connected to the internet through a T1 line, which was an even bigger deal back in 1998.</p>
<h3>A Cafe in a Shipping Container</h3>
<p>Where there are computer programmers, there must also be caffeine. Consider the fact that the nerd store <a href="http://www.thinkgeek.com/">ThinkGeek</a> has <a href="http://www.thinkgeek.com/caffeine/">a whole section devoted to the substance</a>. One of my favorite sayings was adapted from a line in mathematician <a href="http://en.wikipedia.org/wiki/Erdos">Paul Erdos&#8217;</a> biography, <a href="http://www.amazon.com/MAN-WHO-LOVED-ONLY-NUMBERS/dp/0786884061"><cite>The Man Who Loved Only Numbers</cite></a>: &#8220;A programmer is a machine for converting caffeine into software.&#8221;</p>
<p>It logically follows that if there are computing centers in shipping containers, <a href="http://archives.seattletimes.nwsource.com/cgi-bin/texis.cgi/web/vortex/display?slug=popuphouse23&#038;date=20070623&#038;query=push+button+house"><strong>there should also be some kind of caffeine dispensers in shipping containers as well</strong></a>. Here come artist <a href="http://www.architectureandhygiene.com/">Adam Kalkin</a> and fancy-pants coffee vendor <a href="http://www.illy.com/home.htm">Illy</a> to the rescue:</p>
<p style="text-align:center;"><a href="http://archives.seattletimes.nwsource.com/cgi-bin/texis.cgi/web/vortex/display?slug=popuphouse23&#038;date=20070623&#038;query=push+button+house"><img src='http://globalnerdy.com/wordpress/wp-content/uploads/2007/10/shipping_cafetainer.jpg' alt='Shipping container that converts into an Illy Cafe.' width="500" height="956" /></a></p>
<p><a href="http://www.illy.com/usa/about_illy/press_room/press_releases/17_Push_Button_House_2007-06-07.htm">Here&#8217;s an excerpt from Illy&#8217;s news release</a>:</p>
<blockquote><p>
For the 52nd International Art Exhibition in Venice illycaffè is partnering with the Fondazione La Biennale di Venezia for the fourth time.</p>
<p>At the Biennale illy will provide art-lovers and coffee connoisseurs a beautiful space to relax, reflect and enjoy a perfect cup of espresso.  Visitors to illymind, the rest and refreshment area founded by illy in 2003, will be introduced to the Push Button House which opens like a flower and transforms from a compact container into a fully furnished and functional space with the push of a button. View video.</p>
<p>After the preview at Art Basel Miami Beach, the Push Button House, a work designed by American artist-architect Adam Kalkin and redesigned for the presence of illycaffè at the 52nd International Art Exhibition, arrives for the first time in Europe.</p>
<p>Kalkin is known for designing comfortable spaces and placing them in unusual contexts.  Visitors to the Push Button House will experience the artist’s ability to transform industrial materials into a domestic masterpiece, beautifully contrasting between the indoor and outdoor worlds, while enjoying complimentary illy espresso for a complete authentic Italian experience.  The entire work was created from recyclable materials.
</p></blockquote>
<p>If I had the money, I&#8217;d take one of these things wherever I went.</p>
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		<title>Did a Blabby Google Employee Spill the Beans About the gPhone?</title>
		<link>http://www.globalnerdy.com/2007/09/25/did-a-blabby-google-employee-spill-the-beans-about-the-gphone/</link>
		<comments>http://www.globalnerdy.com/2007/09/25/did-a-blabby-google-employee-spill-the-beans-about-the-gphone/#comments</comments>
		<pubDate>Tue, 25 Sep 2007 17:04:35 +0000</pubDate>
		<dc:creator>Joey deVilla</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Mobile and Wireless]]></category>

		<guid isPermaLink="false">http://globalnerdy.com/2007/09/25/did-a-blabby-google-employee-spill-the-beans-about-the-gphone/</guid>
		<description><![CDATA[Michael Bazely writes that a loose-lipped Google employee at the Apple Store in Emeryville confirmed the existence of the fabled gPhone: So I’m standing in the Emeryville Apple store today trying to troubleshoot a problem with a sales rep when a young woman bolts up to us saying she wants an iPhone. Like, now. After [...]]]></description>
			<content:encoded><![CDATA[<p></p><p style="text-align:center;"><img src='http://globalnerdy.com/wordpress/wp-content/uploads/2007/09/somebody_blabbed.jpg' alt='Old WWII poster “somebody blabbed” updated to include a gPhone.' width="420" height="407" /></p>
<p><a href="http://www.bazeley.net/blog/?p=53"><strong>Michael Bazely writes that a loose-lipped Google employee at the Apple Store in Emeryville confirmed the existence of the fabled gPhone:</strong></a></p>
<blockquote><p>
So I’m standing in the <a href="http://en.wikipedia.org/wiki/Emeryville,_California">Emeryville</a> Apple store today trying to troubleshoot a problem with a sales rep when a young woman bolts up to us saying she wants an iPhone. Like, now. After some back-and-forthing about the particulars, she says she’s a Google employee and she was going to wait for a demo of the <a href="http://en.wikipedia.org/wiki/GPhone">gPhone</a>, but it turns out Google’s only letting 30 people test it internally and she’s not one of them. So she’s going with the iPhone instead.</p>
<p>At which point, the Apple rep and I exchange glances and he says “gPhone? So it’s real, huh?” And the Google gal realizes she’s probably said too much and changes the subject.
</p></blockquote>
<p>Take this with a grain of salt. Spreading gPhone rumours at the Apple Store sounds like something that an ambitious viral marketer might try or something I might do if I were much younger and really, really, <em>really</em> bored.</p>
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		<title>Google Maps: Now Embeddable, Just Like YouTube Videos</title>
		<link>http://www.globalnerdy.com/2007/08/21/google-maps-now-embeddable-just-like-youtube-videos/</link>
		<comments>http://www.globalnerdy.com/2007/08/21/google-maps-now-embeddable-just-like-youtube-videos/#comments</comments>
		<pubDate>Tue, 21 Aug 2007 20:21:57 +0000</pubDate>
		<dc:creator>Joey deVilla</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[User Interface / Usability]]></category>

		<guid isPermaLink="false">http://globalnerdy.com/2007/08/21/google-maps-now-embeddable-just-like-you-tube-videos/</guid>
		<description><![CDATA[Expect to see more maps embedded in blog entries shortly: Google Maps are now embeddable, YouTube-style. No longer do you need an API key or JavaScript know-how to add a Google Map to your blog entries and web pages &#8212; if you know how to embed a YouTube video, you also know how to embed [...]]]></description>
			<content:encoded><![CDATA[<p></p><p>Expect to see more maps embedded in blog entries shortly: <a href="http://google-latlong.blogspot.com/2007/08/youtube-style-embeddable-maps_21.html"><strong>Google Maps are now embeddable, YouTube-style.</strong></a> No longer do you need an API key or JavaScript know-how to add a Google Map to your blog entries and web pages &#8212; if you know how to embed a YouTube video, you also know how to embed a Google Map. Congratulations to Google on a job well done!</p>
<p>I decided to try it out by getting the code to embed a map showing the location of the <a href="http://about.tucows.com/">Tucows</a> head office, shown below:</p>
<p style="text-align:center;"><iframe width="425" height="350" frameborder="no" scrolling="no" marginheight="0" marginwidth="0" src="http://maps.google.com/maps?f=q&#038;hl=en&#038;geocode=&#038;q=96+Mowat+Avenue,+Toronto,+ON&#038;sll=37.0625,-95.677068&#038;sspn=48.641855,76.025391&#038;ie=UTF8&#038;ll=43.646448,-79.421797&#038;spn=0.021865,0.037122&#038;z=14&#038;iwloc=addr&#038;om=1&#038;output=embed&#038;s=AARTsJpxal_NC5UnTAt4P0WhAHhnNow_9g"></iframe><br/><a href="http://maps.google.com/maps?f=q&#038;hl=en&#038;geocode=&#038;q=96+Mowat+Avenue,+Toronto,+ON&#038;sll=37.0625,-95.677068&#038;sspn=48.641855,76.025391&#038;ie=UTF8&#038;ll=43.646448,-79.421797&#038;spn=0.021865,0.037122&#038;z=14&#038;iwloc=addr&#038;om=1&#038;source=embed" style="color:#0000FF;text-align:left;font-size:small">View Larger Map</a></p>
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		<title>Google Directions Now Include a Rush Hour Estimate</title>
		<link>http://www.globalnerdy.com/2007/08/02/google-directions-now-include-a-rush-hour-estimate/</link>
		<comments>http://www.globalnerdy.com/2007/08/02/google-directions-now-include-a-rush-hour-estimate/#comments</comments>
		<pubDate>Thu, 02 Aug 2007 05:00:54 +0000</pubDate>
		<dc:creator>Joey deVilla</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[User Interface / Usability]]></category>

		<guid isPermaLink="false">http://globalnerdy.com/2007/08/02/google-directions-now-include-a-rush-hour-estimate/</guid>
		<description><![CDATA[It may be a small addition, but it&#8217;s a useful one. You know how Google Maps directions give you an estimate of how long your trip will take? They now include an additional estimate: how long your trip will take in traffic.]]></description>
			<content:encoded><![CDATA[<p></p><p style="text-align:center;"><img src='http://globalnerdy.com/wordpress/wp-content/uploads/2007/08/rush-hour-traffic.jpg' alt='Many lanes of traffic' width="340" height="430" /></p>
<p>It may be a small addition, but it&#8217;s a useful one. You know how Google Maps directions give you an estimate of how long your trip will take? <a href="http://google-latlong.blogspot.com/2007/08/how-long-will-it-take-at-rush-hour.html"><strong>They now include an additional estimate: how long your trip will take in traffic.</strong></a></p>
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