Guitar Hero

Take a look at this promo ad that walks you through the gameplay of Guitar Hero: On Tour, the version for the Nintendo DS handheld game system.

My question is: is it…

  • An intentionally bad promo that parodies 1980s ads for game systems like the Atari 2600, Intellivision and Colecovision?
  • An unintentionally bad ad created by a game company that bought the rights to the Guitar Hero name (the original Guitar Hero team now works on Rock Band) and whose best days are behind it?

I like the attachable fret buttons-and-pick idea; I’m less sure about yelling “Rock out!” into the microphone to activate Star Power, and not at all thrilled about the silly “put out the fire on your guitar by blowing into the microphone” concept.

What do you think?

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