Global Nerdy

Google announced today that they have a new logo:

This is the first really noticeable change to Google’s logo since 1999. There were a couple of tweaks in 2010 and 2013, but unless you’re into design, chances are that you didn’t notice. The transition from the original serif font, which has been less embossed over time, to this new, simpler, sans-serif typeface will be obvious even to non-designers. I suppose we were given a hint when Alphabet was announced — the new font is the same as the one on the alphabet blocks on that page:

According to their announcement on the Official Google Blog, the new look is meant to reflect Google’s ubiquity across all manner of computing devices — “whether it’s on your mobile phone, TV, watch, the dashboard in your car, and yes, even a desktop!” It also fits the “bold, graphic, intentional” look and feel that they’ve been going for since they unveiled Material Design.

In addition to a full-on wordmark, there’s this icon, which incorporates its four colors into a single “G”:

Here’s their video announcing the new logo:

And if you’re a serious design nerd, you’ll want to check out “Evolving the Google Identity” on Google’s design blog. (And yes, my first question was “Wait…Google has a design blog?”)

The Tampa tech scene wouldn’t be the same with the smiling face and hard work of Microsoft evangelist Joe Healy (he’s @DevFish on Twitter), whom I had the pleasure of meeting on the second week of my job at Microsoft back in 2008. Many developer/techie/creative events here in the Accordion Bay area come about with a little help from Joe, and I’m thankful for everything he does.

Every now and again, in order to help the community stay in touch — and possibly just to keep us off the streets — he holds “co-working office hours”, in which he opens up Microsoft’s Tampa offices to let indie, freelance, and other works not tied to an office space to come hang out, get work done, and even play a board game or two. I’ve been to a couple of these, and they’re part of my usual changes of pace that I set up to make sure I don’t go stir crazy at my home office.

Tomorrow, Tuesday, September 1st, he’s hosting a special co-working day at Tampa Bay Wave’s headquarters from 10:00 a.m. to 6:00 p.m..

For those of you not familiar with it, Tampa Bay Wave is a venture center, incubator/accelerator, coworking space, and general booster of entrepreneurial and techie activity for Tampa Bay. Founded in 2008, they’re a  non-profit public charity whose goal is to support the local tech community and help entrepreneurs turn their ideas into growing businesses with their “for entrepreneurs, by entrepreneurs” approach.

Tampa Bay Wave’s marketing manager, Gracie Leigh Stemmer (she’s @GracieLeighz on Twitter) has invited us to all work at their new downtown Tampa facility, and Joe will be playing host. I’ll be there, and if you’d like to be there too — to work, play, or a little bit of both — come on down! You can find more details on the event’s meetup page.

The details

• Here’s the event’s Meetup.com page.
• What: Co-working at Tampa Bay Wave. Bring your laptop, hang out, and get some work done!
• When: Tuesday, September 1st, from 10:00 a.m. to 6:00 p.m..
• Where: Tampa Bay Wave’s downtown office — 500 East Kennedy Blvd, 3rd floor.
• Other details:
  • There’s lots of pay parking all around the area.
  • There are lunch places aplenty in the area — odds are that someone will organize a lunch expedition.
  • There may be an after-work drinks/dinner thing that night.

If you’re the kind to keep up with the latest Xcode betas, you’ll want to go to the Xcode download page, because Apple have just released beta 6 of the upcoming Xcode 7! If you’ve been thinking about taking Swift 2 for a spin but have been holding off, you may want to try this one — we’re not far away from the GM release, and most of the changes seem to be bug fixes.

Here’s your deal of the day! If you’ve wanted to dramatically increase the storage on your Android device, needed to shoot a lot of video on your digital camera, or needed extra drive space on your laptop but don’t want to lug an external hard drive around, this deal’s for you. From now until the end of August 30th, Amazon has taken 40% off the $100 price tag for the older version of SanDisk’s Ultra 128GB UHS-I/Class 10 microSDXC memory card, knocking its price down to a mere $60. The card comes with an adapter so that it’ll fit into full-sized SD card slots (like those in your laptop or digital camera) as well as in microSD card slots like those in your Android smartphone or tablet.

Note that this is SanDisk’s older model of 128GB microSD card, with a maximum read speed of 48MB per second (and you can assume the write speed is slower). The newer model, which boasts a faster read speed of up to 80MB/second, normally sells for $150 and is currently listed on Amazon for $110.

On Tuesday, September 29th at 1:00 p.m. eastern (10:00 a.m. Pacific), GSG and Enterprise Mobile will host a webinar titled The Secrets Nobody Tells You About Dark Mobile. It’s free to attend, and you can register here.

In this webinar, Enterprise Mobile’s VP Sales Jay Gordon and GSG’s Platform Evangelist Joey deVilla will talk about that area of an organization’s mobile telecom environment that goes, unobserved, unknown, or unmanaged — the terra incognita that we call “Dark Mobile”. We look at the negative effects it has on a company’s…

• spending,
• management,
• security, and
• efficiency

Join us in this quick webinar (it’ll be about half an hour) as we look at the four kinds of Dark Mobile and how we can shed some light into this crucial area of your IT environment.