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The Software Centipede

Cover of the O'Reilly book "SharePoint Apps with LightSwitch"

My blood froze when I discovered the existence of the book SharePoint Apps with LightSwitch. I have nothing against the author, the book or the style in which it’s written; my revulsion has to do with the three technologies mentioned in the title and subtitle:

  • SharePoint: A collection of half-baked web-based tools designed by people who neither like nor “get” the web. However, purchase decision-makers at enterprises and government organizations eat it up, and it’s an unkillable cash cow at Microsoft.
  • Lightswitch: An attempt to bring back the spirit of the old Visual Basic — make the easy tasks easier and the hard tasks possible — but it’s aimed at the wrong market, does the wrong things and is likely to be yet another Microsoft tool to die from neglect (DLR languages like IronPython and IronRuby), product team turf wars (like LINQ) or the world passing it by (like Silverlight). Should probably be free, but sells for $300.
  • VB.NET: Take a nice language like C# and weigh it down with syntax that’s reminiscent of VB. It’s like saying “Hey, I want a little more Italian culture in my life. From now on, I’m doing using only Roman numerals!”

I’d hate to work on a project that used all three together. To me, it sounds like the software version of The Human Centipede.

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Lessons from 4 Months and $18,000 of Ebook Sales

Four months ago, Jesse Storimer, a developer at Shopify, started selling his ebook from his own little Shopify shop:

Cover of Jesse Storimer's "Working with Unix Processes"

He figured the book would be a success if he sold $1,000 worth in the first month. Imagine his surprise when he sold $1,000 worth in the first day!

Want to find out more? See this article in the Shopify technology blog: Lessons (and a Challenge!) from 4 Months and $18,000 in Ebook Sales.

Maybe it’s high time I got to writing my book…

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Geeks and Repetitive Tasks

Graph: Geeks and Repetitive Tasks

Found via Bruno Oliveira.

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This Shopify Recruiting Poster Made Me Laugh

Poster: "Life is too short for .NET. Work at Shopify instead!"

Well that’s pretty much what happened.

Here’s an actual recruiting poster for Shopify. If you’re looking for a cool programming job at a well-funded company backed by the Best Damned Evangelist Ever, you’ll want to visit our careers page.

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$500 Apple Store Gift Card for the Best Shopify App at HackTO

Apple store gift card sitting on a Macbook Pro

Pictured above is an Apple Store Gift Card with $500 on it. We’re offering it to the person or team who develops the app that we feel makes the best use of the Shopify API in tomorrow’s HackTO hackathon. There’s still time to register, but do it now!

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How a True Apple Fanboy Orders a New iPad

…with the previous model, naturally!

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Japanese and American Intel Ultrabook Ads

Same product category, vastly different messages — I think! (I don’t speak Japanese, so I could be wrong…)

The Japanese Ad

The American Ad