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Web Developer vs. SEO “Expert” vs. Social Media “Expert”

Chart: What a web developer needs to know (stack of books) and earns (small stack of money) / What an SEO "expert" needs to know (one SEO book) and earns (medium stack of money) / What a social media "expert" needs to know (Facebook password, Twitter password) and earns (big stack of money)

Found this floating about the internet. Usually, when someone tells me they’re a social media consultant, I have to fight the urge to say “Oh really? Which restaurant?”

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