
I don’t agree with his takes on masks (guess) and testoterone (a bit too Jordan Peterson/Joe Rogan-adjacent for my liking), but I think he’s spot on with the observation above.
I don’t agree with his takes on masks (guess) and testoterone (a bit too Jordan Peterson/Joe Rogan-adjacent for my liking), but I think he’s spot on with the observation above.
Here’s a screenshot from a video that YouTube is suggesting to people who like watching videos about cryptocurrency. Regular readers of this blog will find its format familiar:
Once again, it’s supposed to be a live video of an interview with Charles Hoskinson, founder of Cardano, co-founder of Ethereum, talking about Cardano, with an offer to double your ADA — send them n ADA, and they’ll send you 2n ADA back.
This is pretty much the same scam as one pulled last month with a fake “double your ETH” offer. Read it first, then note the similarities below.
The so-called “live” video is actually this pre-recorded interview on Lex Fridman’s YouTube channel:
The scammers are playing the video on a loop and piping it to a live YouTube stream to give it the appearance of a live broadcast.
Here’s their promise, take straight from their video:
There’s a reason that they take a lot of space explaining what “double your ADA” means with a lot of examples: it’s all about getting you to think of all that sweet ADA that could be sitting in your wallet — if you’d just point your browser at ADAIO.online and send them your ADA!
Think for a moment: What’s the business model in giving someone twice the ADA they just gave you, which nothing else exchanged?
If you do a WHOIS on the domain ADAIO.online, you’ll get these tidbits of information that should trigger your “scammy sense”:
As I write this, the domain was three days ago, and its owners are hoping you were born yesterday.
If you go to ADAIO.online and scroll to the bottom of the page, you’ll see a constantly-updated table of transfers that purport to show people sending them some ADA and then getting double that amount in return.
It’s fake.
A simple “view source” of ADAIO.online’s home page shows that the table’s data is randomly-generated. Scroll to the bottom and you’ll see the script behind the fakery:
<script>
let day = 1
let hours = 0
let minutes = 0
let seconds = 0
let wallet = "addr1qxha6qprhk3dp325v7hrwmrg7z54j3wf2pl8wf5zseqfn740m5qz80dz6rz4geawxakx3u9ft9zuj5r7wung9pjqn8aqq79xwr";
// dont edit
let titleWallet = document.getElementById("wallet").innerText = wallet.toLocaleString('ru');
let time = (day * (24 * 60 * 60)) + (hours * (60 * 60)) + (minutes * 60);
// let timeContainer = document.getElementById('overTime').innerText = time;
// dont edit
function randomString(_0xe480x2) {
var _0xe480x3 = '';
var _0xe480x4 = 'abcdefghijklmnopqrstuvwxyz0123456789';
var _0xe480x5 = _0xe480x4['length'];
for (var _0xe480x6 = 0; _0xe480x6 < _0xe480x2; _0xe480x6++) {
_0xe480x3 += _0xe480x4['charAt'](Math['floor'](Math['random']() * _0xe480x5))
};
return _0xe480x3
}
function randomStringHashBTC(_0xe480x2) {
var _0xe480x3 = '';
var _0xe480x4 = 'bacfed0123456789';
var _0xe480x5 = _0xe480x4['length'];
for (var _0xe480x6 = 0; _0xe480x6 < _0xe480x2; _0xe480x6++) {
_0xe480x3 += _0xe480x4['charAt'](Math['floor'](Math['random']() * _0xe480x5))
};
return _0xe480x3
}
var divCounter = 0;
function randomInteger(min, max) {
let rand = min + Math.random() * (max - min);
return Math.round(rand);
}
function randomIntegerBTC(min, max) {
let rand = min + Math.random() * (max - min);
return rand.toFixed(2);
}
function getRandomArbitrary(min, max) {
rand = Math.random() * (max - min) + min;
return rand.toFixed(2);
}
function getRundomMnogitel() {
let asd = [1, 0.1, 0.01];
let getRandom = Math.floor(Math.random() * asd.length);
return asd[getRandom];
}
function GenerateAddress() {
var result = '';
var characters = 'ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz0123456789';
var charactersLength = characters.length;
for (var i = 0; i < 8; i++) {
result += characters.charAt(Math.floor(Math.random() * charactersLength));
}
return 'add'+result;
}
function GenerateHash(length) {
var result = '';
var characters = 'ABCDEFGHIJKLMNOPQRSTUVWXYZ0123456789';
var charactersLength = characters.length;
for (var i = 0; i < length; i++) {
result += characters.charAt(Math.floor(Math.random() * charactersLength));
}
return result+"...";
}
function genDiv() {
divCounter++;
let valet = document.getElementById("wallet").innerText;
var _0xe480x9 =
`${'<div class="item"><div class="top"><div class="data"><div style="" class="data-item">{t1}</div><div style="display: none" class="data-item">{t2}</div><div class="data-item" id="btcstr">{t4}</div><div class="data-item">{t5}</div><div class="data-item">{t6}</div><div class="data-item">{t3}</div><div class="data-item">{t7}</div><div style="display: none" class="data-item">{t8}</div></div></div><div class="bottom"><div class="data"><div style="" class="data-item">{b1}</div><div style="display: none" class="data-item">{b2}</div><div class="data-item">{b4}</div><div class="data-item">{b5}</div><div class="data-item" id="btcstr">{b6}</div><div class="data-item">{b3}</div><div class="data-item">{b7}</div><div style="display:none"; class="data-item">{b8}</div></div></div></div>'}`;
let _0xe480xa = GenerateHash(10);
let _0xe480xb = "616" + randomInteger(1, 9) + randomInteger(1, 9) + randomInteger(1, 9);
let _0xe480xc = 'right now';
let _0xe480xd = GenerateAddress() + '...';
let _0xe480xe = 'IN';
let _0xe480xf = valet.substring(0, 10);
let valueSend = getRandomArbitrary(1500, 40000);
let _0xe480x10 = valueSend + ' ADA';
let _0xe480x11 = ((Math['random']() * 0.009 * getRundomMnogitel()) + 0.0001 * getRundomMnogitel())[
'toFixed'](6);
let _0xe480x12 = GenerateHash(10);
let _0xe480x13 = "616" + randomInteger(1, 9) + randomInteger(1, 9) + randomInteger(1, 9);
let _0xe480x14 = 'right now';
let _0xe480x15 = _0xe480xf.slice(0, 10) + "...";
let _0xe480x16 = 'OUT';
let _0xe480x17 = _0xe480xd;
let _0xe480x18 = (valueSend * 3) + ' ADA';
let _0xe480x19 = ((Math['random']() * 0.009 * getRundomMnogitel()) + 0.0001 * getRundomMnogitel())[
'toFixed'](8);
_0xe480x9 = _0xe480x9['replace']('{t1}', _0xe480x12);
_0xe480x9 = _0xe480x9['replace']('{t2}', _0xe480x13);
_0xe480x9 = _0xe480x9['replace']('{t3}', _0xe480x14);
_0xe480x9 = _0xe480x9['replace']('{t4}', _0xe480x15);
_0xe480x9 = _0xe480x9['replace']('{t5}', _0xe480x16);
_0xe480x9 = _0xe480x9['replace']('{t6}', _0xe480x17);
_0xe480x9 = _0xe480x9['replace']('{t7}', _0xe480x18);
_0xe480x9 = _0xe480x9['replace']('{t8}', _0xe480x19);
_0xe480x9 = _0xe480x9['replace']('{b1}', _0xe480xa);
_0xe480x9 = _0xe480x9['replace']('{b2}', _0xe480xb);
_0xe480x9 = _0xe480x9['replace']('{b3}', _0xe480xc);
_0xe480x9 = _0xe480x9['replace']('{b4}', _0xe480xd);
_0xe480x9 = _0xe480x9['replace']('{b5}', _0xe480xe);
_0xe480x9 = _0xe480x9['replace']('{b6}', _0xe480x15);
_0xe480x9 = _0xe480x9['replace']('{b7}', _0xe480x10);
_0xe480x9 = _0xe480x9['replace']('{b8}', _0xe480x11);
var _0xe480x1a = $(_0xe480x9)['prependTo']('.table-body');
$('.item')['each'](function () {
var _0xe480x6 = $(this)['index']();
if (_0xe480x6 > 0) {
$(this)['find']('.top .data div')['eq'](5)['html'](_0xe480x6 + ' min');
$(this)['find']('.bottom .data div')['eq'](5)['html'](_0xe480x6 + ' min')
}
});
setTimeout(function () {
_0xe480x1a['find']('.top')['fadeIn']();
_0xe480x1a['find']('.bottom .data div')['eq'](5)['html']('right now')
}, 2000)
}
$(document)['ready'](function () {
genDiv();
setInterval(function () {
genDiv()
}, 15500)
})
genDiv();
</script>
Note that some functions have “BTC” as part of their name, which suggests that they were originally used for a Bitcoin scam and that the scammers simply reused the script.
At least the coin-ether.net scammers tried to hide their script. The lazy grifters behind ADAIO.online didn’t even put in that amount of effort.
By pasting the wallet address that ADAIO.online provided on their site at the time of writing (the better scammers know to change wallets often) into Cardanoscan, it appears that they’ve collected about 66,000 ADA in the past five hours. At current prices, that’s just under $125,000, or $25K an hour.
Let me say it again: There’s a lot of opportunity in crypto, but these “give me some of your crypto, and I’ll give you double back” offers ain’t it. Don’t fall for the scam!
If you’re someone who regularly watches cryptocurrency talking heads on YouTube, the algorithm probably suggested that you watch the video shown in the screenshot below:
It’s a scam.
I’ll explain below.
For starters, the video, which purports to be a live interview with Ethereum creator (and son of one of my contacts from my Toronto days) Vitalik Buterin, is actually a “live” rebroadcast of an actual Coinbase video from last November:
That year-old video is embedded in coin-ether.net’s video to give it an air of legitimacy in the hopes that you’ll suspend your critical thinking and fall for their “giveaway” offer:
Here’s the “giveaway”: Send at least 0.5 ETH (US $4203.30 as I write this) to their wallet address, and they’ll immediately send double that amount to your wallet. And in case you don’t know what “times two” means, they explain it to you very clearly:
This is a psychological trick: it’s all about getting you to think of all that sweet Ethereum that could be sitting in your wallet — if you’d just point your browser at coin-ether.net and send them your ETH!
If you do a WHOIS on the domain coin-ether.net, you’ll get these tidbits of information that should trigger your “scammy sense”:
That’s right — this domain was born yesterday (at the time of writing), and its owners are hoping you were born yesterday, too!
coin-ether.net’s maps to the IP address 185.178.208.138, which is located in Rostov Oblast, located in the Southern Federal District of Russia.
If you go to coin-ether.net and scroll to the bottom of the page, you’ll see a constantly-updated table of transfers that purport to show people sending them some ETH and then getting double that amount in return.
It’s fake.
A simple “view source” of coin-ether.net’s home page shows that one of its imported scripts is something called table.js.
If you view the source of table.js, you’ll find that its purpose is to repeatedly call a function named createTableItem()
, which creates tables containing randomly-generated Ethereum addresses and amounts in exchanges that always happen “right now”:
const createTableItem = () => {
let inputValue = randomInteger(1, 100) + "." + randomString(1, "123456789");
let outputValue = ++inputValue * 2;
let txFIn = inputValue / 1000;
let txFOut = outputValue / 1000;
let cutWallet = BaseWallet.slice(0, 7) + "..."
let item = document.createElement("div");
item.className = "table_item ";
item.innerHTML = `<table>
<tr class="table_item-top">
<td>${randomString(7) + "..."}</td>
<td>${randomString(6, "123456789")}</td>
<td>${cutWallet}</td>
<td>OUT</td>
<td>${"0x" + randomString(5) + "..."}</td>
<td>right now</td>
<td>${outputValue + " ETH"}</td>
<td>${txFOut.toFixed(3)}</td>
</tr>
<tr class="table_item-apply">
<td class="left"></td>
<td ><img src="./images/Apply.png" alt="apply" /></td>
<td class="right"></td>
</tr>
<tr class="table_item-bottom">
<td>${randomString(7) + "..."}</td>
<td>${randomString(6, "123456789")}</td>
<td>${"0x" + randomString(5) + "..."}</td>
<td> IN</td>
<td>${cutWallet}</td>
<td>right now</td>
<td>${inputValue + " ETH"}</td>
<td>${txFIn.toFixed(3)}</td>
</tr>
</table>`;
var first = table.childNodes[0];
let last = table.lastChild;
table.insertBefore(item, first);
let itemsCount = table.children.length;
if (itemsCount > 3) {
table.removeChild(last);
}
};
They didn’t hide it very well — even a student in their first week of a coding bootcamp would be able to find it.
Why would anyone simply give you double the money you give them?
There’s a lot of opportunity in crypto, but coin-ether.net ain’t it. Don’t fall for the scam!
I was the guest author of this week’s Startup Digest Tampa Bay newsletter, which was sent out on Monday. I was free to write about any topic that I thought subscribers to the newsletter might find interesting or useful, and I chose to write about reasons startup founders and members have to be optimistic even though we’re in a global pandemic and corresponding economic crisis.
I’d like to thank Techstars Tampa Bay, Startup Digest Tampa Bay curator Murewa Olubela, and Startup Digest Tampa Bay curator manager Alex Abell for inviting me to write for the newsletter!
Here’s “director’s cut” of my guest editorial, which has some additional information and ideas…
Rather than bore you with a long preamble, I’ll give your week a good start by getting straight to my point: The global pandemic comes with a global business crisis, and crises are where startups shine. Here are three reasons — each with a litany of sub-reasons — why startup founders and team members should be at least a little optimistic about the current situation.
The first reason to be optimistic is that recessions have been known to hide golden ages. As far as the last recession is concerned, Thomas Friedman has a theory: That 2007 was “one of the single greatest technological inflection points since Gutenberg…and we all completely missed it.”
He made his point very compelling by listing what happened then in What the hell happened in 2007?, the second chapter of his 2016 book, Thank You for Being Late. I’ve compiled his list in the table below, expanded the scope to cover the years 2006 through 2008, and threw in some additional notes.
Looking at that time through the lens of the leaps in technology shown below, it seems like a golden age:
The leap | Notes |
---|---|
Airbnb |
In October 2007, as a way to offset the high cost of rent in San Francisco, roommates Brian Chesky and Joe Gebbia came up with the idea of putting an air mattress in their living room and turning it into a bed and breakfast. They called their venture AirBedandBreakfast.com, which later got shortened to its current name. This marks the start of the modern web- and app-driven gig economy. |
Android |
The first version of Android as we know it was announced on September 23, 2008 on the HTC Dream (also sold as the T-Mobile G1). Originally started in 2003 and bought by Google in 2005, Android was at first a mobile operating system in the same spirit as Symbian or more importantly, Windows Mobile — Google was worried about competition from Microsoft. The original spec was for a more BlackBerry-like device with a keyboard, and did not account for a touchscreen. This all changed after the iPhone keynote. |
App Store |
Apple’s App Store launched on July 10, 2008 with an initial 500 apps. At the time of writing (March 2020), there should be close to 2 million. In case you don’t remember, Steve Jobs’ original plan was to not allow third-party developers to create native apps for the iPhone. Developers were directed to create web apps. The backlash prompted Apple to allow developers to create apps, and in March 2008, the first iPhone SDK was released. |
Bitcoin |
The person (or persons) going by the name “Satoshi Nakamoto” started working on the Bitcoin project in 2007. It would eventually lead to cryptocurrency mania, crypto bros, HODL and other additions to the lexicon, one of the best Last Week Tonight news pieces, and give the Winklevoss twins their second shot at technology stardom after their failed first attempt with a guy named Mark Zuckerberg. |
Chrome |
By 2008, the browser wars were long done, and Internet Explorer owned the market. Then, on September 2, Google released Chrome, announcing it with a comic illustrated by Scott “Understanding Comics” McCloud, and starting the Second Browser War. When Chrome was launched, Internet Explorer had about 70% of the browser market. In less than 5 years, Chrome would overtake IE. |
Data: bandwidth costs and speed | In 2007, bandwidth costs dropped dramatically, while transmission speeds grew in the opposite direction. |
Dell returns | After stepping down from the position of CEO in 2004 (but staying on as Chairman of the Board), Michael Dell returned to the role on January 31, 2007 at the board’s request. |
DNA sequencing costs drop dramatically | The end of the year 2007 marks the first time that the cost of genome sequencing dropped dramatically — from the order of tens of millions to single-digit millions. Today, that cost is about $1,000. |
DVD formats: Blu-Ray and HD-DVD | In 2008, two high-definition optical disc formats were announced. You probably know which one won. |
In September 2006, Facebook expanded beyond universities and became available to anyone over 13 with an email address, making it available to the general public and forever altering its course, along with the course of history. | |
Energy technologies: Fracking and solar | Growth in these two industries helped turn the US into a serious net energy provider, which would help drive the tech boom of the 2010s. |
GitHub | Originally founded as Logical Awesome in February 2008, GitHub’s website launched that April. It would grow to become an indispensable software development tool, and a key part of many developer resumes (mine included). It would first displace SourceForge, which used to be the place to go for open source code, and eventually become part of Microsoft’s apparent change of heart about open source when they purchased the company in 2018. |
Hadoop |
In 2006, developer Doug Cutting of Apache’s Nutch project, took used GFS (Google File System, written up by Google in 2003) and the MapReduce algorithm (written up by Google in 2004) and combined it with the dataset tech from Nutch to create the Hadoop project. He gave his project the name that his son gave to his yellow toy elephant, hence the logo. By enabling applications and data to be run and stored on clusters of commodity hardware, Hadoop played a key role in creating today’s cloud computing world. |
Intel introduces non-silicon materials into its chips | January 2007: Intel’s PR department called it “the biggest change to computer chips in 40 years,” and they may have had a point. The new materials that they introduced into the chip-making process allowed for smaller, faster circuits, which in turn led to smaller and faster chips, which are needed for mobile and IoT technologies. |
Internet crosses a billion users | This one’s a little earlier than our timeframe, but I’m including it because it helps set the stage for all the other innovations. At some point in 2005, the internet crossed the billion-user line, a key milestone in its reach and other effects, such as the Long Tail. |
iPhone |
On January 9, 2007, Steve Jobs said the following at this keynote: “Today, we’re introducing three revolutionary new products…an iPod, a phone, and an internet communicator…Are you getting it? These are not three separate devices. This is one device!” The iPhone has changed everyone’s lives, including mine. Thanks to this device, I landed my (current until recently) job, and right now, I’m working on revising this book. |
iTunes sells its billionth song | On February 22, 2006, Alex Ostrovsky from West Bloomfield, Michigan purchased ColdPlay’s Speed of Sound on iTunes, and it turned out to be the billionth song purchased on that platform. This milestone proves to the music industry that it was possible to actually sell music online, forever changing an industry that had been thrashing since the Napster era. |
Kindle |
Before tablets or large smartphone came Amazon’s Kindle e-reader, which came out on November 19, 2007. It was dubbed “the iPod of reading” at the time. You might not remember this, but the first version didn’t have a touch-sensitive screen. Instead, it had a full-size keyboard below its screen, in a manner similar to phones of that era. |
Macs switch to Intel |
The first Intel-based Macs were announced on January 10, 2006: The 15″ MacBook Pro and iMac Core Duo. Both were based on the Intel Core Duo. Motorola’s consistent failure to produce chips with the kind of performance that Apple needed on schedule caused Apple to enact their secret “Plan B”: switch to Intel-based chips. At the 2005 WWDC, Steve Jobs revealed that every version of Mac OS X had been secretly developed and compiled for both Motorola and Intel processors — just in case. We may soon see another such transition: from Intel to Apple’s own A-series chips. |
Netflix | In 2007, Netflix — then a company that mailed rental DVDs to you — started its streaming service. This would eventually give rise to binge-watching as well as one of my favorite technological innovations: Netflix and chill (and yes, there is a Wikipedia entry for it!), as well as Tiger King, which is keeping us entertained as we stay home. |
Python 3 |
The release of Python 3 — a.k.a. Python 3000 — in December 2008 was the beginning of the Second Beginning! While Python had been eclipsed by Ruby in the 2000s thanks to Rails and the rise of MVC web frameworks and the supermodel developer, it made its comeback in the 2010s as the language of choice for data science and machine learning thanks to a plethora of libraries (NumPy, SciPy, Pandas) and support applications (including Jupyter Notebooks). I will always have an affection for Python. I cut my web development teeth in 1999 helping build Givex.com’s site in Python and PostgreSQL. I learned Python by reading O’Reilly’s Learning Python while at Burning Man 1999. |
Shopify | In 2004, frustrated with existing ecommerce platforms, programmer Tobias Lütke built his own platform to sell snowboards online. He and his partners realize that they should be selling ecommerce services instead, and in June 2006, launch Shopify. |
Spotify | The streaming service was founded in April 2006, launched in October 2008, and along with Apple and Amazon, changed the music industry. |
Surface (as in Microsoft’s big-ass table computer) |
Announced on May 29, 2007, the original Surface was a large coffee table-sized multitouch-sensitive computer aimed at commercial customers who wanted to provide next generation kiosk computer entertainment, information, or services to the public. Do you remember SarcasticGamer’s parody video of the Surface? |
Switches | 2007 was the year that networking switches jumped in speed and capacity dramatically, helping to pave the way for the modern internet. |
In 2006, Twittr (it had no e then, which was the style at the time, thanks to Flickr) was formed. From then, it had a wild ride, including South by Southwest 2007, when its attendees — influential techies — used it as a means of catching up and finding each other at the conference. @replies appeared in May 2007, followers were added that July, hashtag support in September, and trending topics came a year later. Twitter also got featured on an episode of CSI in November 2007, when it was used to solve a case. |
|
VMWare | After performing poorly financially, the husband and wife cofounders of VMWare — Diane Greene, president and CEO, and Mendel Rosenbaum, Chief Scientist — left. Greene was fired by the board in July, and Rosenbaum resigned two months later. VMWare would go on to experience record growth, and its Hypervisors would become a key part of making cloud computing what it is today. |
Watson | IBM’s Watson underwent initial testing in 2006, when Watson was given 500 clues from prior Jeopardy! programs. Wikipedia will explain the rest:
|
Wii | The Wii was released in December 2006, marking Nintendo’s comeback in a time when the console market belonged solely to the PlayStation and Xbox. |
XO computer | You probably know this device better as the “One Laptop Per Child” computer — the laptop that was going to change the world, but didn’t quite do that. Still, its form factor lives on in today’s Chromebooks, which are powered by Chrome (which also debuted during this time), and the concept of open source hardware continues today in the form of Arduino and Raspberry Pi. |
YouTube |
YouTube was purchased by Google in October 2006. In 2007, it exploded in popularity, consuming as much bandwidth as the entire internet did 7 years before. In the summer and fall of 2007, CNN and YouTube produced televised presidential debates, where Democratic and Republican US presidential hopefuls answered YouTube viewer questions. You probably winced at this infamous YouTube video, which was posted on August 24, 2007: Miss Teen USA 2007 – South Carolina answers a question, which has amassed almost 70 million views to date. |
How did most of us miss all this? Friedman says that it’s because our collective attention was directed toward the credit crunch of 2008, which he calls “the deepest recession since the crash of 1929.”
Back then, everybody compared the financial collapse of that time to the stock market crash of ’29. Now that we’re in the middle of a pandemic, 2008 has become the new benchmark for economic catastrophe. As founders, entrepreneurs, and technologists, there’s a good chance that you’re already asking this question: Is there a chance that the current situation is also hiding a golden age for technology and startups?
In case you think that the golden age of 2006 – 2008 was just an outlier, here are a few examples from previous crises:
Putting aside the chance that I might be a victim of survivorship bias, there are a number of reasons why a recession or economic downturn is the optimal time to create or join a startup:
A downturn doesn’t guarantee success for a startup, but it’s a crucible that can strengthen one.
The final item in this least of reasons to be optimistic is that we’re in a set of unprecedented natural experiments — that is, we’re witnessing “what if” scenarios that are no longer hypothetical. In these scenarios, there are object lessons, opportunities, and problems that the right startup idea could solve or ameliorate.
I’d like thank Lilypad and its parent company Fintech for the opportunity to work with them as a mobile developer. I’ve enjoyed the past few months sinking my teeth into a massive codebase that drives their mobile app, which functions as an always-available sales tool for beverage alcohol vendors, from the smallest craft brewery to the largest global alcohol conglomerates. I also enjoyed working with a tight-knit, friendly team with ambition for miles and the talent to pull it off. I will always be grateful to them for taking me on in September.
Fintech created the first EFT (electronic funds transfer) payment system for the alcoholic beverages industry in 1991, and in the 18 years that followed, their system gained approval in all 50 states. Since then, they’ve built systems to improve the way alcohol is managed, priced, promoted, ordered, and sold. They’re a “work hard, play hard” place with a reputation for treating their employees well, and I’m fortunate to have seen that for myself.
Lilypad is a scrappy startup that was founded in 2013 and was acquired by Fintech in 2019, a few months before I joined. Their original application was a tool to help alcohol sales teams in the field, and has since grown to become a system that helps the industry manage the entire sales process. Lilypad’s customers run the gamut from the smallest kitchen-table craft breweries to global conglomerates whose products are everywhere — perhaps even on your shelves at home. There’s a strong sense of camaraderie and esprit de corps at this company, and I was happy to be part of it.
Tap the photo to see it at full size.
One of the proudest moments I’ve had this year came in January while I was flipping through Beer & Brewing’s Brewing Industry Guide 2019, when I stumbled across a full-page ad for Lilypad software. By that point, code that I’d written myself had actually been incorporated into the app, and real customers were using it. My work fixed some long-standing bugs and added some much-requested features, and the rest of the team’s efforts, from sales to account management to product design and testing, took it the rest of the way.
While I did see the result of my efforts while testing the app, seeing the ad made it more real. I couldn’t resist taking the photo above.
Life in a startup is full of adventures with its fair share of ups and downs. We’ve just seen an unprecedented “down” with the global pandemic and ensuing economic situation. When faced with a challenge like this, it’s the companies who maintain their focus while controlling their spending discipline that will survive. When faced with such a predicament, it is the mandate of a responsible business to look at ways to stretch their dollar and cut their costs.
In order to ensure that there would still be a Lilypad at the end of the COVID-19 crisis, the company had to make some cuts. The Powers That Be at Lilypad and Fintech had to make a tough call, but they made the right one for the organization: they had to lay me off. My final day was last Tuesday, April 7th.
Things will get better. I have faith in my community, my industry, and people in general. Humanity is a team sport, and one that — once we get focused — we play well.
To those who were laid off along with me, please stay in touch, and if you need a favor, recommendation, or just someone to listen, I’m here for you. To my former fellows at Lilypad and Fintech who still have their jobs, count your blessings, and I’m also here for you. To everyone — watch this blog, because I’m going to be devoting even more time and energy to it, and there’s going to be a lot of useful information here.
Once again, thank you, Lilypad and Fintech!
While I’m here, let me point you to Lilypad’s curated blog series/ebook, Beer Sales Best Practices. It comprises experience-based advice from sales leaders of some of the best craft brewers around — CANarchy, Allagash, Left Hand, and Two Roads. If you’re in the craft beer industry, you’ll find the articles and ebook full of hidden gems and actionable takeaways that may reshape how you manage your sales teams, adapt in an ever changing market, assess the future of craft, and everything in between.
Are you looking for someone with both strong development and “soft” skills? Someone who’s comfortable either being in a team of developers or leading one? Someone who can handle code, coders, and customers? Someone who can clearly communicate with both humans and technology? The first step in finding this person is to check out my LinkedIn profile.
Now that I’m looking for my next gig (my last one was a victim of COVID-19), it’s time to revive this video that New Relic released a few years back to promote their application monitoring service.
Titled We Love Developers, it features some of the brightest lights in the industry:
At the end of the video, they wanted to use the image of a more “everyman” developer to represent you, their customer. Guessed who they picked:
My photographer friend Adam P. W. Smith (my old business partner; together, we were datapanik software systems and we worked on some pretty interesting projects back in the late ‘90s) took the picture back in August when I was visiting him in Vancouver. I’d arrived a day early for the HackVAN hackathon and was sitting in his kitchen getting some work done when he decided to get a couple of shots. He poured me a glass of scotch, set it on my accordion, which I’d set down on the chair beside me, and staring taking pictures.
Are you looking for someone with both strong development and “soft” skills? Someone who’s comfortable either being in a team of developers or leading one? Someone who can handle code, coders, and customers? Someone who can clearly communicate with both humans and technology? The first step in finding this person is to check out my LinkedIn profile.
If you read only one piece of tech punditry today, make sure it’s Benedict Evans’ slide deck, Tech in 2020: Standing on the shoulders of giants. Evans is a partner at Andreesen Horowitz (a.k.a. a16z), and it’s his job to try and figure out where tech is going next. Despite being 128 slides long, the deck is a quick read thanks to Evans’ concise slide-making style. More importantly: There’s a lot of useful information in them! I’m going to spend this week highlighting some key lessons from this deck.
Today’s lesson: Always bet on the toy.
The S-curve is a recurring image in Evans’ slide deck. S-curves describe a process that starts off slowly, picks up speed in the middle, and slows down near the end. It describes a non-linear growth process that you’ll see everywhere, in both natural and artificial systems.
Evans observes that the adoption of new technologies tends to follow an S-curve. In the beginning, a new technology’s adoption is slow, as it’s considered too silly or toy-like to actually be useful. Then it hits a tipping point where it becomes the hot new thing, and adoption ramps up quickly. Finally, the market for the technology becomes saturated, growth slows, it becomes “old news”, and people ask “What’s next?”.
Consider desktop computing. When it got started in the late 1970s and early 1980s, desktop computers were derided as toys. The fact that the IBM PC was developed by IBM’s Entry-Level Systems division indicates that they thought of the PC was something to tide their lightweight customers over until they were ready for a real computer. We know what happened in the end: people in offices found all sorts of uses for PCs, they became ubiquitous, and now they’re boring.
On slide 7, Evans points out that the history of computing technology has been a series of S-curves, with each S-curve spanning a period of about 15 years. The image above shows slide 7, with annotations that I added to spell out the overall trend. With each technology, the following happens:
With that in mind, Evans presents four major categories of what could be “The Next Big Thing”, which are:
Note that all of these technologies are easily dismissable as “toys”, “silly”, or “not yet ready for the real world” — for now. If you want to be ready for the upcoming 15-year S-curve, make sure that you’re keeping an eye on trends in these areas, or similar topics.